The changes requested by the Third Point hedge fund underscore the idea that legacy food brands must radically shake up their portfolios to remain profitable.
NYS Entity Status
NYS Filing Date
NOVEMBER 08, 2013
NYS DOS ID#
NYS Entity Type
DOMESTIC LIMITED LIABILITY COMPANY
2013 - ON POINT TRAVEL AGENCY LLC
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- NEW! BBH NY Pushes SNHU 'Forward'
Monday Aug 7, 2017
Southern New Hampshire University (SNHU) is working with new agency partner BBH NY to reach out to students whose next best educational option is nothing at all.
For the initial launchphase, BBH NY provided creative direction for the campaign across all touch-points, including the digital ecosystem of website and online advertising as well as social support.
Three new TVspots aim to highlight the power of education and the "grit and determination" within SNHU students. The "Forward" ad asks the question,“What would happen if everyone had equal access to education?” The other two spots - Break the Cycle and
Dreams - demonstrate how access to education can change people’s lives and the lives of their families.
This platform servesas an evolution for the institution's previous "See Yourself Succeed" campaign.