WPP continues to hedge its content bets, announcing a strategic investment this week in promising podcasting company, Gimlet Media Inc. WPP said it is investing $5 million for an undisclosed minoritystake in Gimlet, citing such branded content customers as Alphabet Inc., Ford Motor Co., PepsiCo, Match Group, eBay, Blue Apron, Goldman Sachs and Microsoft. Based in Brooklyn, New York, Gimlet wasfounded in 2014 and has 85 employees. It has raised $27 million in funding to date.
NYS Entity Status
NYS Filing Date
FEBRUARY 06, 2014
NYS DOS ID#
NYS Entity Type
DOMESTIC BUSINESS CORPORATION
2014 - NEW YORK TECH PUMP AND MOTOR INC
Around the Web
- WPP Invests In Podcaster, Brooklyn-Based Gimlet Part Of Digital Content Play
Thursday Sep 7, 2017
- New York Today: New York Today: New Subway Clocks
By JONATHAN WOLFE - Monday Aug 7, 2017
Monday: Rolling out new subway clocks, the Corkscrew Theater Festival, and National Lighthouse Day.
- The Look: New York City Parks in the Summer: Romance, Games and a Performance for a Dying Tree
By DANIEL ARNOLD, JOANNA NIKAS and EVE LYONS - Saturday Sep 2, 2017
Daniel Arnold spent the last two months photographing parks in all five boroughs. The experience showed him “a very different pulse of the city.”
- Women of Sex Tech, Unite
By ANNA NORTH - Friday Aug 18, 2017
New York is becoming a cultural center for young women trying to disrupt the male-dominated industries of design engineering and sex toys.
- Neighborhoods That Play Hard to Get
By STEFANOS CHEN - Friday Aug 11, 2017
In some New York neighborhoods, the housing stock is great, but turnover is so low, word of mouth is the best search engine.
- Diamonds Aren’t Forever: 5 Bygone Ballparks of New York
By PHIL COFFIN - Friday Sep 22, 2017
These ballparks and stadiums — some of which were built early in the 20th century — seeded much of the game’s history before being torn down.