WPP continues to hedge its content bets, announcing a strategic investment this week in promising podcasting company, Gimlet Media Inc. WPP said it is investing $5 million for an undisclosed minoritystake in Gimlet, citing such branded content customers as Alphabet Inc., Ford Motor Co., PepsiCo, Match Group, eBay, Blue Apron, Goldman Sachs and Microsoft. Based in Brooklyn, New York, Gimlet wasfounded in 2014 and has 85 employees. It has raised $27 million in funding to date.
NYS Entity Status
NYS Filing Date
JULY 22, 2013
NYS DOS ID#
UNITED STATES CORPORATION AGENTS, INC.
7014 13TH AVENUE, SUITE 202
BROOKLYN, NEW YORK, 11228
NYS Entity Type
DOMESTIC BUSINESS CORPORATION
2013 - KING FORD & COMPANY INC.
Around the Web
- WPP Invests In Podcaster, Brooklyn-Based Gimlet Part Of Digital Content Play
Thursday Sep 7, 2017
- 19th-Century Diary Suggests Slaves Are Buried in Brooklyn Lot
By MICHAEL WILSON - Friday Aug 4, 2017
A Gowanus farmer’s writings from 1828 to 1830 describe burying them on property that includes the proposed site of a prekindergarten.
- ‘Holy Toledo moment’ - Bill King gets Frick Award
By Susan Slusser - Saturday Jul 29, 2017
COOPERSTOWN, N.Y. -At long last, Bay Area radio icon Bill King was posthumously awarded the highest honor in baseball broadcasting Saturday. King, the A’s radio play-by-play man for 25 years, received the Ford C. Frick award in a start-studded ceremony at Doubleday Field, with his stepdaughter, Kathleen Lowenthal, accepting on his behalf. "I think this is a ‘Holy Toledo’ moment," Lowenthal said, using her stepdad’s catch phrase with dozens of Hall of Fame players and managers applauding behind her on the stage. "It is for me. Holy Toldeo.
- Billie Jean King Understands Colin Kaepernick
By Interview by ANA MARIE COX - Wednesday Sep 13, 2017
The tennis legend on activism, tobacco sponsorships and the strange experience of watching her own biopic.
- Mobile Games Rethink Ads: Roadblock or Reward?
Sunday Aug 20, 2017
Mobile developers such as Activision Blizzard Inc.’s King Digital have stopped resisting in-game ads and are ringing up revenue gains with messages from companies like Nestlé SA and Visa Inc.