ROCHESTER, N.Y. — A university that during a student orientation session showed a slide that appeared to suggest masturbation as a deterrent to sexual assault has apologized. The Rochester Institute of Technology’s slide featured the Winnie the Pooh character Roo, using the kangaroo character’s name as an acronym about masturbation. A screenshot of the slide...
NYS Entity Status
NYS Filing Date
FEBRUARY 13, 2013
NYS DOS ID#
NYS Entity Type
DOMESTIC BUSINESS CORPORATION
2013 - KDS DESIGN INCORPORATED
Around the Web
- School apologizes for suggesting students masturbate to avoid sex assault
By Associated Press - Friday Sep 8, 2017
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- University apologizes for slide suggesting masturbation
Friday Sep 8, 2017
ROCHESTER, N.Y. (AP) — A university that during a student orientation session showed a slide that appeared to suggest masturbation as a deterrent to sexual assault has apologized.The Rochester Institute of Technology's slide featured the Winnie the Pooh character Roo, using the kangaroo character's name as an acronym about masturbation. A screenshot of the slide was shared via social media and included closed-captioning at the bottom that read: "Self-gratification can prevent sexual assault."Roo was short for "rub one out."Critics said the slide made light of rape and blasted the idea that masturbation could curb someone's urge to commit sexual assault.
- Paper airplane, sand among 12 finalists for Toy Hall of Fame
Tuesday Sep 12, 2017
ROCHESTER, N.Y. (AP) — No-frills toys including the paper airplane, sand and play food are among 12 finalists vying for a place in the National Toy Hall of Fame.The contenders for the Class of 2017 were announced Tuesday.Also up for the honor are the board games Risk and Clue, the Magic 8 ball, Matchbox cars, My Little Pony, the PEZ candy dispenser, Transformers, the card game Uno and Wiffle Ball.Two or three toys will be inducted Nov. 9 into The Strong museum in Rochester, where the hall is located. Anyone can nominate a toy. The inductees are chosen on the advice of historians, educators and others for their longevity and success and ability to inspire creative play.
- Economic Trends: To Understand Rising Inequality, Consider the Janitors at Two Top Companies, Then and Now
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Focusing on core competence and outsourcing the rest has made U.S. companies lean, nimble and productive. It has also left lots of people worse off.
- NEW! AmEx Platinum Card Gets 'Transported'
Monday Jul 31, 2017
American Express (AmEx) and its agency DigitasLBi are collaborating with the New York Times Company to leverage both its distribution and in-house experiential design agency Fake Love to raiseawareness for the repositioned Platinum Card.
The “Platinum Transported" initiative incorporates 360º virtual reality to provide viewers with an immersive digital adventure. Thefirst episode "Taste" features chef David Chang exploring different combinations of flavors presented in an unexpected ways.
DigitasLBi conceived of the initial creative across alldigital and social platforms while Fake Love helped to develop creative and the technical side.
"During the conceptualization process, we quickly discovered that 360º was the best way topluck the viewer out of their environment and transport them into this unchartered sensory experience," says Aline Ridolfi, creative director, Fake Love. For the Taste film - which "focuses on perhapsthe most intimate of the senses" - the campaign wanted to bring the viewer as close to Chang and his creative process as possible, "only inches, or seconds away from digging in," says Ridolfi. He isseen talking about the uni with chickpea hozon dish at two Michelin starred Ko.
AmEx will next roll out “Sound” and“Sight” featuring influential individuals who have made a significant impact on one of the particular senses in the coming months. The series appears as branded content across the NY Timesas well as AmEx's platforms.
American Express also recently debuted a new, travel-focused creative advertising platform via print, out-of-home and digital ads. Ogilvy served as the lead oncreative for the OOH and print which is designed to inspire global travel experiences. The ads ask, "Where will American Express Platinum take you?"