johnson outdoors gear, inc.

111 eighth avenue, 13th floor
new york, new york 10011

NYS Entity Status
ACTIVE

NYS Filing Date
APRIL 08, 2014

NYS DOS ID#
4558495

County
BROOME

Jurisdiction
DELAWARE

Registered Agent
NONE

NYS Entity Type
FOREIGN BUSINESS CORPORATION

Name History
2014 - JOHNSON OUTDOORS GEAR, INC.









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  • Around the Web

  • Outdoor Gear For Women Evolves Beyond 'Shrink It and Pink It'
    By Stephanie Pearson - Thursday Jun 15, 2017

    New outdoor and adventure gear considers women's physiology, not just a preference for pink.

    Source: Webmonkey
  • In the Huddle With NY Jets Owner Woody Johnson
    Friday Oct 15, 2010

    Woody Johnson, owner of the New York Jets NFL franchise, joins WSJ's Lee Hawkins for the "WSJ Weekend Conversations" series to talk about the Jets' Super Bowl prospects, co-chairing the 2014 Super Bowl host committee, and his charitable interests.

    Source: The Wall Street Journal: Weekend Conversations
  • Listing of the Day: Bedford NY
    Thursday May 4, 2017

    The Philip Johnson-designed Bedford, New York house features 2,320 square feet of living space.

    Source: The Wall Street Journal: Most Popular
  • Sierra Trading Post Re-Launches Brand With Campaign From Grey NY
    Tuesday Sep 19, 2017

    Sierra Trading Post, part of the T.J.Maxx, HomeGoods & Marshalls Family, has been around for 30+ years, but is reintroducing the brand with a national marketing campaign dubbed, “Go Wild,Folks.”  

    As part of the brand relaunch, from Grey New York, the firm has launched its first TV ad called “Fight orFlight.”

    The campaign’s messaging is intended to communicate the idea that the great outdoors is accessible to anyone, from the avid campers and bikers to people who enjoy tooccasional outdoor activity.

    STP promotes its vast selection, well-known brands and comparatively small prices, as the go-to emporium for everybody’s apparel and gear needs for outdooraccessibility.

    The brand did a soft launch of "Go Wild, Folks" over Labor Day weekend via social media, parodying extreme athletic events launching with “Cliff, Diving,” that showcased (you guessed it) people named Cliff,  displaying their divingprowess (or lack thereof).  Long- and short-form versions of the video have over a million views across all social platforms to date. 

    Throughout 2017, Sierra Trading Post will rollout additional spots and new social media content. 

     

     

    Source: Media Post: Video Daily