Research by Colloquy found U.S. consumers were enrolled in 3.5 billion loyalty programs with the average person having as many as 29 memberships. But massive enrollment in programs doesn't alwaysguarantee loyalty with the advent of digital and social media. Today's consumers do their research before making a purchase and can be easily swayed to another brand upon discovery of educationalcontent, a product review or upon finding a valuable coupon.
NYS Entity Status
NYS Filing Date
DECEMBER 06, 2013
NYS DOS ID#
NYS Entity Type
DOMESTIC BUSINESS CORPORATION
2013 - JC BASS SALES & MARKETING LTD.
AROUND THE WEB
- Influencer Content Can Drive Sales, Increase Basket Size
Thursday Jun 15, 2017
- Stox to launch token sale for its new prediction market
By John Biggs - Tuesday Jul 18, 2017
Stox.com is Invest.com’s prediction market product and it’s getting a little boost through a newly-opened token sale using Bancor’s smart token protocol. This announcement, while full of jargon, means that Stox will be able to raise money to develop infrastructure and increase its marketing and sales groups. Stox is a spin-off of Invest.com, an established player in the… Read More
- Crocs Thanks Instagram Users For Sharing With Original Art
Saturday Jun 10, 2017
Running through July 14, ads are appearing on global social channels, paid social, and paid media, including "Entertainment Tonight."
- JC Penney's Back-To-School Mission: Socks, Undies For Kids In Need
Friday Aug 4, 2017
To further woo the back-to-school crowd, Penney has also expanded its City Streets private label brand to include sportswear and fashion accessories for the entire family.
- Federal Reserve clears the way for Bass Pro, Cabela’s merger
By Josh Kosman - Thursday Sep 7, 2017
The Federal Reserve has given Cabela’s shareholders an early Christmas gift. The Fed, which some feared wouldn’t complete a review of a key piece of the $5 billion Bass Pro Shops acquisition of Cabela’s, surprised Wall Street on Thursday by approving a crucial credit card sale — clearing the way for the merger of the...
- Digital Engagement Index
Tuesday Aug 8, 2017
NFL secured the #3 spot on the leaderboard as the teams prepare for their upcoming preseason games. NFL's 2 million Instagram engagements almost doubled the amount of any other brand.