peluso fitness and strength, inc.

316 jackson avenue
syosset, new york 11791

NYS Entity Status
ACTIVE

NYS Filing Date
JULY 30, 2014

NYS DOS ID#
4614198

County
NASSAU

Jurisdiction
NEW YORK

Registered Agent
NONE

NYS Entity Type
DOMESTIC BUSINESS CORPORATION

Name History
2014 - PELUSO FITNESS AND STRENGTH, INC.









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  • AROUND THE WEB

  • A Word With: Alison Brie Talks Pro Wrestling and Inner Strength
    By DAVE ITZKOFF - Thursday Jun 22, 2017

    With “Mad Men” and “Community” ended, Ms. Brie discusses auditioning for “GLOW” on Netflix, showing inner strength and feeling nostalgia for perms.

    Source: NYT > Home Page
  • Letter of Recommendation: Letter of Recommendation: The Pull-Up
    By SAM GRAHAM-FELSEN - Thursday Jun 29, 2017

    A quest to perfect an exercise of form and strength.

    Source: NYT > Home Page
  • Food & Wine Magazine Will Leave New York for Alabama
    By STEPHANIE STROM - Friday Jun 23, 2017

    The move reflects a changing business in which traditional food magazines, and a Manhattan address, are less important.

    Source: NYT > Home Page
  • This Barbell Workout Will Kick Your Ass in 20 Minutes or Less
    By Stephanie Lee on Vitals, shared by Alice Bradley to Lifehacker - Thursday Jun 8, 2017

    Some days I just don’t want to work out for an hour at the gym. And you know what? Sometimes workouts don’t even need to be that long. Whenever I want to be in and out of the gym but still build strength and endurance, my go-to is this challenging, make-you-gasp-for-air workout called a barbell complex.

    Read more...

    Source: Lifehacker
  • Why a Weaker Dollar is a Source of Market Strength
    Tuesday Jul 18, 2017

    The role reversal between the dollar and euro this year is striking and significant.

    Source: The Wall Street Journal: Markets News
  • Brawny's 'Strength' Deflates Gender Cliches
    Friday Apr 21, 2017

    Brace yourself, people, because I’m about to unleash a take so blindingly, volcanically hot that MediaPost has put retinal specialists and magmatologists on retainer. I’m not joking.Don’t read the next paragraph unless you have copious amounts of gauze, ointment and holy water on hand. I cannot eliminate the possibility that it will reduce your house to a smoldering pile ofashes or sear the flesh off your bones. FYI: If you need a skin graft, I know a guy.

    Okay. Ready? Here we go: Women are much worse than men at loading the dishwasher.

    I base thisconclusion on the statistically significant, 100-percent-representative-of-society sample of my wife, my mom and one of my two sisters (the other sister is a fine, responsible loader ofdishwashers and car trunks alike). I don’t think this reflects on their overall intellectual fitness so much as on their spatial-reasoning capabilities. When they stack five kiddie cups atop oneanother, they are unable to envision an outcome other than “everything gets clean.” This would be harmless, were it not for the wine glasses and non-Pyrex containerware sacrificed at thealtar of their obliviousness.

    In every non-dishwasher-related way, of course, these women are superior to me. My wife in particular - her strength, spirit and utter unfazability are myoxygen. Rhapsodize about Russell Westbrook or Jack Bauer or Aquaman all you want; she’s my strong-person role model.

    It will not surprise you, then, that I’m on board with anything- brand campaigns, postal holidays, limited-edition Ben & Jerry flavors, etc. - that celebrates women like her. The problem is that most such efforts end up celebrating stereotypes associated withstrong women, rather than the women themselves. You hear a whole bunch about individuality and independence and fearlessness, traits which correlate as much with strong women as they do with strongmen, strong children and strong zoo animals that wander away from their enclosures and into oncoming traffic, strongly.

    “Strength Has No Gender,” Brawny’s ongoingbrand-redefinition effort, steers clear of those clichés. The most talked-about part of the campaign has been the replacement on the brand’s packaging of the traditional Brawny dude witha woman, which was rolled out in such a matter-of-fact manner as to neutralize “men’s rights” “activists” before they could yelp for a boycott. Just as worthy ofattention, though, is the video content that Brawny has been parceling out for the last month or so.

    The “Strength Has No Gender” clips effect a no-bullshit, no-big-deal tone. Inone, Dr.Anna Kornbrot speaks plainly about encountering gender bias at the unnamed Ivy Leagueinstitution where she was studying to become an oral surgeon. She discusses the resilience instilled in her by her parents - both Holocaust survivors - and bemusedly notes that “no one hashad to rescue [her] in the middle of surgery.” The clip ends with Dr. Kornbrot posed Brawny-style, arms folded in a manner that suggests easy confidence and self-satisfaction.

    The videosfeaturing coder Brittany Wenger and combat pilot VerniceArmour proceed in much the same manner: The protagonists tell their stories and strike understated poses, and that’s that. The minimalist approach works, because their achievements are soimpressive as to negate the need for third-party validation.

    The first-person testimonials that drive “Strength Has No Gender” convey everything we need; there’s no need forbluster or you-go-girl affirmation. Marketers attempting to infuse their brands with desirable traits, whether strength or empathy or imperviousness to hypnotism or whatever, ought to study the hellout of Brawny’s management of the campaign - the brand videos, the PR, all of it. It’s as assured an approach as we’ve seen in a long while.
    Source: Media Post: Video Critique
peluso fitness and strength inc syosset ny