“Pokémon Go” was an international phenomenon last fall, sending players wandering streets and parks to capture little creatures displayed on their smartphones.About 60 million people still play “Pokémon Go” each month, according to data from mobile app research firm Apptopia, and 1 in 5 of those players opens the game on a daily basis.Ticket-holders were promised the chance to catch rare monsters and hang with other fans wearing Pikachu costumes and Magikarp helmets.When developer Niantic Inc.’s chief executive officer, John Hanke, took the stage, fans greeted him with boos.Behind the scenes, Niantic is also adding new advertising deals in partnership with retailers to sponsor locations.Fixing any such issues will be especially important with the upcoming co-operative raid battle system, which will involve up to 20 players grouping together to take down and capture big bad “legendary” monsters.
NYS Entity Status
NYS Filing Date
OCTOBER 08, 2014
NYS DOS ID#
NYS Entity Type
DOMESTIC BUSINESS CORPORATION
2014 - ON LOCATION ADVERTISING INC.
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