A new study by Time Inc. reveals that two in three consumers trust branded content more than traditional advertising. With the study, Time Inc. sought to understand how GenZ, Millennials and GenXconsumers respond to and engage with branded native and branded content and referred to both as "custom content."
NYS Entity Status
NYS Filing Date
FEBRUARY 21, 2014
NYS DOS ID#
NYS Entity Type
FOREIGN BUSINESS CORPORATION
2014 - NICE-PAK CONSUMER BRANDS, INC.
AROUND THE WEB
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The research results are in -- and it's not good reading. Consumers just don't trust brands, let alone their ads.