jr rescued me LLC

377 little noyac path
water mill, new york 11976

NYS Entity Status
ACTIVE

NYS Filing Date
APRIL 01, 2013

NYS DOS ID#
4381707

County
SUFFOLK

Jurisdiction
NEW YORK

Registered Agent
NONE

NYS Entity Type
DOMESTIC LIMITED LIABILITY COMPANY

Name History
2013 - JR RESCUED ME LLC









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  • AROUND THE WEB

  • Brawny's 'Strength' Deflates Gender Cliches
    Friday Apr 21, 2017

    Brace yourself, people, because I’m about to unleash a take so blindingly, volcanically hot that MediaPost has put retinal specialists and magmatologists on retainer. I’m not joking.Don’t read the next paragraph unless you have copious amounts of gauze, ointment and holy water on hand. I cannot eliminate the possibility that it will reduce your house to a smoldering pile ofashes or sear the flesh off your bones. FYI: If you need a skin graft, I know a guy.

    Okay. Ready? Here we go: Women are much worse than men at loading the dishwasher.

    I base thisconclusion on the statistically significant, 100-percent-representative-of-society sample of my wife, my mom and one of my two sisters (the other sister is a fine, responsible loader ofdishwashers and car trunks alike). I don’t think this reflects on their overall intellectual fitness so much as on their spatial-reasoning capabilities. When they stack five kiddie cups atop oneanother, they are unable to envision an outcome other than “everything gets clean.” This would be harmless, were it not for the wine glasses and non-Pyrex containerware sacrificed at thealtar of their obliviousness.

    In every non-dishwasher-related way, of course, these women are superior to me. My wife in particular - her strength, spirit and utter unfazability are myoxygen. Rhapsodize about Russell Westbrook or Jack Bauer or Aquaman all you want; she’s my strong-person role model.

    It will not surprise you, then, that I’m on board with anything- brand campaigns, postal holidays, limited-edition Ben & Jerry flavors, etc. - that celebrates women like her. The problem is that most such efforts end up celebrating stereotypes associated withstrong women, rather than the women themselves. You hear a whole bunch about individuality and independence and fearlessness, traits which correlate as much with strong women as they do with strongmen, strong children and strong zoo animals that wander away from their enclosures and into oncoming traffic, strongly.

    “Strength Has No Gender,” Brawny’s ongoingbrand-redefinition effort, steers clear of those clichés. The most talked-about part of the campaign has been the replacement on the brand’s packaging of the traditional Brawny dude witha woman, which was rolled out in such a matter-of-fact manner as to neutralize “men’s rights” “activists” before they could yelp for a boycott. Just as worthy ofattention, though, is the video content that Brawny has been parceling out for the last month or so.

    The “Strength Has No Gender” clips effect a no-bullshit, no-big-deal tone. Inone, Dr.Anna Kornbrot speaks plainly about encountering gender bias at the unnamed Ivy Leagueinstitution where she was studying to become an oral surgeon. She discusses the resilience instilled in her by her parents - both Holocaust survivors - and bemusedly notes that “no one hashad to rescue [her] in the middle of surgery.” The clip ends with Dr. Kornbrot posed Brawny-style, arms folded in a manner that suggests easy confidence and self-satisfaction.

    The videosfeaturing coder Brittany Wenger and combat pilot VerniceArmour proceed in much the same manner: The protagonists tell their stories and strike understated poses, and that’s that. The minimalist approach works, because their achievements are soimpressive as to negate the need for third-party validation.

    The first-person testimonials that drive “Strength Has No Gender” convey everything we need; there’s no need forbluster or you-go-girl affirmation. Marketers attempting to infuse their brands with desirable traits, whether strength or empathy or imperviousness to hypnotism or whatever, ought to study the hellout of Brawny’s management of the campaign - the brand videos, the PR, all of it. It’s as assured an approach as we’ve seen in a long while.
    Source: Media Post: Video Critique
  • ‘All Eyez on Me’ Is Uninspired. Tupac Shakur Was Anything But.
    By GLENN KENNY - Thursday Jun 15, 2017

    Benny Boom’s film fails the considerable talent of the complex rapper it chronicles and the actor portraying him, Demetrius Shipp Jr.

    Source: NYT > Home Page
  • Rescuers Search for 7 Sailors as Damaged U.S. Destroyer Reaches Port
    By JONATHAN SOBLE and MOTOKO RICH - Saturday Jun 17, 2017

    Aided by tugboats and with water pouring into its hull, the destroyer returned to an American naval base after colliding with a cargo ship off Japan.

    Source: NYT > Home Page
  • Rooted in Counterculture, Whole Foods’ Founder Finds an Unlikely Refuge
    By MICHAEL J. de la MERCED and ALEXANDRA STEVENSON - Friday Jun 16, 2017

    John Mackey wanted to fight off the activist investors attacking Whole Foods. He found a savior in Amazon, a company blamed for laying waste to retailers.

    Source: NYT > Home Page
  • Fit City: Taking Night-Life Cue, Gyms Lower the Lights
    By TATIANA BONCOMPAGNI - Tuesday Jun 13, 2017

    Cycling, boxing and running studios, as well as some full-service gyms, are using sophisticated lighting systems to heighten the exercise experience.

    Source: NYT > Home Page
  • Baby elephant rescued from drowning in brave act of team elephant heroism
    By Mia Johnson - Tuesday Jun 20, 2017

    Here's a moment you rarely see in real life: Two animals working in tandem to rescue another like it's the climax of a Disney movie.

    At the Grand Park Zoo in Seoul, South Korea, two elephants were seen on CCTV rushing to rescue a baby elephant who'd fallen into a pool. In the video, the little elephant was standing near the water's edge when it lost balance and fell into the pool.

    With a little bit of teamwork, the elephants pushed the baby out of the water until it was safe.

    Happily, zoo officials said that none of the elephants were hurt in the rescue, according to ABC News. Read more...

    More about Watercooler, Elephants, Culture, Web Culture, and Animals

    Source: Mashable!
  • White House Tries to Get G.O.P. to Water Down Russia Sanctions Bill
    By JULIE HIRSCHFELD DAVIS and MATT FLEGENHEIMER - Wednesday Jun 21, 2017

    The Trump administration is quietly lobbying House Republicans to weaken the legislation passed overwhelmingly by the Senate.

    Source: NYT > Home Page
  • Watch these elephants save one of their own from drowning
    By Tara Flanigan - Thursday Jun 22, 2017

    A young elephant named “Hope” at the Grand Park Zoo in Seoul, South Korea, fell into deep water and began to drown before two elephants came to her rescue. Read more...

    More about Baby Animal, Elephant, Rescue, Baby Animals, and Elephants

    Source: Mashable!