joseph p. lafiura, CPA p.c.

13 center street
glens falls, new york 12801

NYS Entity Status
ACTIVE

NYS Filing Date
JANUARY 18, 2013

NYS DOS ID#
4347975

County
WARREN

Jurisdiction
NEW YORK

Registered Agent
NONE

NYS Entity Type
DOMESTIC PROFESSIONAL CORPORATION

Name History
2013 - JOSEPH P. LAFIURA, CPA P.C.









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  • AROUND THE WEB

  • Predictive Technology: Going beyond CPA
    Wednesday Jul 19, 2017

    Speaking at the OMMA LA conference, Sujay Kar, head of data science of TechStyle Fashion Group, says predictive technology is a key for the marketing efforts of its fashion business-- even allowing it to spend more on advertising.

    The group, whose brands include Fabletics, JustFab, ShoeDazzle and FabKids, has 4 million VIP members, 80% repeatconsumers, and 65 million products shipped.

    TechStyle spends close to $180 million in advertising -- with 24,000 active creatives on Facebook, 36 unique TV commercials(150 iterations that are tested), and 3,300 email creatives.

    Kar says the company can predict consumer behavior and its value over a number of years.

    “It has been harder to optimize on CPA [cost per acquisition/action]; CPAs are going up,” he says. But Kar says the company uses other measures, such as lifetime value ofthe customer, to allow it to shift advertising. Some of this comes from third party data providers.

    As a result, he says “we can spend 20% more in a particularchannel.” He says these predictive measures go beyond cost per action.

    Source: Media Post: Show Daily
  • Kyle Busch wins Xfinity Zippo 200 at Watkins Glen
    By John Kekis - Saturday Aug 5, 2017

    WATKINS GLEN, N.Y. — If Kyle Busch seemed to take a bit longer to take his customary bow after a NASCAR victory, it was understandable.Busch recovered from a spinout and a pit road penalty and survived a late restart to win the Zippo 200 on Saturday, his first triumph at Watkins Glen International in the Xfinity series and 90th in his career.Busch topped the Penske Racing duo of Joey Logano and Brad Keselowski and easily beat them on a restart with three laps to go.Busch has also won 39 Cup races and 48 Truck Series races for 177 overall NASCAR wins.

    Source: SFGATE.com: Top Sports Stories
  • D&D wants VR chess and idle clickers to lead to something bigger
    By Jason Wilson - Wednesday Jun 28, 2017

    Today, Wizards of the Coast announced the next Dungeons & Dragons video game, Idle Champions of the Forgotten Realms, a clicker game from Codename Entertainment. It is launching sometime in summer or early fall, and it’ll be on the Steam PC gaming platform. Idle Champions is the second D&D game announced (so far) this year […]

    Source: VentureBeat
  • Remedy’s Sam Lake on 21 years of game storytelling and transmedia
    By Dean Takahashi - Wednesday Jul 5, 2017

    Sam Lake has been writing stories for Remedy Entertainment’s games for 21 years. He started with the graphic novel tale of Max Payne, and went on to write Max Payne 2: The Fall of Max Payne, and Alan Wake. He became creative director on Alan Wake’s American Nightmare, and he did the same on Microsoft’s exclusive […]

    Source: VentureBeat
  • Total War: Warhammer II brings in the slippery Skaven as 4th race
    By Dean Takahashi - Wednesday Aug 16, 2017

    Rats! The Skaven have been announced as the fourth playable race in Total War: Warhammer II, which is Sega’s fantasy real-time strategy game coming for the PC this fall. The entry of the Skaven into the strategic mix of Warhammer II is bad news for the other races in the game, which include the High […]

    Source: VentureBeat
joseph p lafiura cpa pc glens falls ny