DMP adoption among agencies is up 49% globally since 2015, yet only a third of media agencies worldwide deem DMPs "vital" to their tech stack. Another 57% of respondents said having access to a DMP is "nice to have," but not vital.
NYS Entity Status
NYS Filing Date
JUNE 04, 2014
NYS DOS ID#
SYED N ABBAS
79 SEVILLE STREET
ELMONT, NEW YORK, 11003
NYS Entity Type
DOMESTIC BUSINESS CORPORATION
2014 - IHS 110 LIMOUSINE INC
AROUND THE WEB
- Media Agencies Opt, Cautiously, For DMP Use
Tuesday Jun 6, 2017
- Time Inc. Cuts 300 Jobs
Wednesday Jun 14, 2017
Time Inc., the nation's largest magazine publisher, announced a new round of layoffs and buyouts, affecting 300 positions or around 4% of the company's total headcount. Its shrinking headcount has been a bellwether for the travails of legacy print publishers as ad dollars shifted to digital media over the last decade.
- Food & Wine Magazine Will Leave New York for Alabama
By STEPHANIE STROM - Friday Jun 23, 2017
The move reflects a changing business in which traditional food magazines, and a Manhattan address, are less important.
- Digital Media Stocks Take A Hit
Monday Jun 12, 2017
After a stock selloff on Friday, tech companies -- including new digital media companies -- continued their sharp declines on Monday. So-called FANG stocks -- Facebook, Amazon, Netflix, and Google (Alphabet Inc.) -- posted big drops.
- Snap Partners With Factual To Dig Deeper Into Location Data
Wednesday Jun 14, 2017
Location data provider Factual on Tuesday announced a deal with Snap Inc., Snapchat's parent company. Snap will have access to Factual's data product, Global Places, to power relevant experiences on its mobile app.
- Yahoo Completes Sale Of Business To Verizon
Tuesday Jun 13, 2017
Yahoo on Tuesday said it completed the sale of its operating media business to Verizon Communications for approximately $4.48 billion. As previously announced, on June 16, 2017, the remaining part of Yahoo will change its name to Altaba Inc. Verizon will combine Yahoo with AOL properties to create Oath.
- Rodale Puts Itself Up For Sale
Wednesday Jun 21, 2017
One of the world's biggest health and wellness media companies has vaulted spryly onto the auction block. On Wednesday Rodale, Inc. -- publisher of "Men's Health," "Women's Health," "Prevention" and "Runner's World," among other titles -- announced that it is considering "strategic alternatives" for the company, including a potential sale.
- Is Performance Marketing 'Grubby'?
Friday Sep 14, 2012
That's the premise of an insightful opinion piece by independent digital business consultant Mary Keane-Dawson in UK marketing trade The Drum. Keane-Dawson's headline-grabbing op-ed unleashes the big, fat performance elephant in the room. Not surprisingly, it drew its fair share of naysayers. The performance marketing industry, particularly the affiliate side, has its share of unscrupulous actors within its ranks. All industries do, but, unfortunately, the performance business seems to have a hard time shaking its "grubby" reputation. That ill-fated label arises from three distinct areas: