How Kris Kobach, the Kansas secretary of state, plans to remake America through restrictive voting and immigration laws.
NYS Entity Status
NYS Filing Date
MARCH 11, 2014
NYS DOS ID#
485 UNDERHILL BLVD
SYOSSET, NEW YORK, 11791
NYS Entity Type
DOMESTIC BUSINESS CORPORATION
2014 - HUNTINGTON BASE CORPORATION
AROUND THE WEB
- The Man Behind Trump’s Voter Fraud Obsession
By ARI BERMAN - Tuesday Jun 13, 2017
- Subway Delays, Again, Disrupt Commutes; L.I.R.R. Will Offer Some Discounts
By EMMA G. FITZSIMMONS - Tuesday Jun 20, 2017
In what has become a seemingly weekly ritual, a series of problems cropped up across the city during the morning rush, including signal issues and a train with mechanical problems.
Four ways a strong brand can drive corporate giving
Thursday Feb 23, 2017
A strong brand provides countless benefits for nonprofit fundraising programs. It helps organizations stand out from their peers, focuses fundraisers and other communicators on the messages they need to drive action, and provides the vision for a better future that inspires supporters to give.
A strong brand can also give you the edge you need to attract corporate donors. With $24.5 billion donated by corporations last year, that’s no small consideration. Here are four ways that your brand can help support your corporate giving program:
A clearly defined brand will help your organization generate stronger, more trusting relationships with your supporters, a key ingredient in building engaged communities. Corporate Social Responsibility (CSR) programs want to do good, but they also want to promote their own brand and connect with consumers. If your audience is highly engaged, corporate donors can feel confident that their support will get noticed. Because people like to support companies that do good, a recognized connection with your organization can help them build trust and find new, loyal customers within your community.
Corporate donors want to support good causes, but they also know that the nonprofit they choose to associate their brand with reflects back onto them. So, it is equally true that the values associated with a nonprofit brand will reflect on your corporate donors, and if your brand isn’t sufficiently professional or reliably expressed, you are starting at a disadvantage.
CSR programs operate based on defined philanthropic priorities, which are typically selected based on the causes’ affinities with the company’s business interests. For example, Disney’s corporate citizenship program focuses on causes benefiting children. Other companies, like Google, that focus on organizations using technology to combat a range of issues, can get fairly niche. Having a clear mission statement—which is a core piece of your brand identity—as well as key messages articulated in concise language will help you appeal to a CSR team.
Well-defined brands, whether nonprofit or corporate, express a clear personality that helps them to distinguish themselves. Corporations prefer to support organizations that align with their brand’s personality, so having a distinct personality that aligns with a corporate brand can make your nonprofit more attractive.
- Growbots raises $2.5M for its machine learning-based sales automation platform
By Frederic Lardinois - Wednesday Jun 21, 2017
Growbots uses machine learning to provide sales teams with the right leads to kickstart their outbound sales process. The service, which argues that its product can save each member of a sales team a few days of work every month, today announced that it has raised a $2.5 million funding round from Buran VC, Lighter Capital and a number of angel investors. This brings the company’s… Read More
- Game-Based Motivation Improves Business Results
Friday Jul 26, 2013
Game-based motivation is the process of using game theory and game mechanics to motivate people, provide hyper-feedback, and change behavior. Whether your goal is to improve training compliance,increase sharing of best practices, lift website activity, or drive incremental sales, game-based motivation can effectively change behavior, drive your business objectives,and produce betterlong-term results. Below are three examples of how game-based motivation is being used by corporations today.
- Lotame Releases Onboarding For People-Based Ad Targeting
Wednesday Mar 15, 2017
Taking offline data and bringing it online for attribution or targeting has become important to IMGE's clients, said Matt Capristo, director of online advertising at the four-year-old digitaladvertising agency, which works mostly with political campaigns and corporate advocacy groups.
- Bringing Inexpensive Mobile Access to Researchers in Antarctica
By Ina Fried - Monday Dec 30, 2013
A unique approach combines some of the benefits of walkie-talkies and satellite phones while using ordinary cellphones connected to a base station from startup Range Networks.
- Hidden in Plain Sight: A Powerful Way to Beat the Market
Tuesday Jun 13, 2017
Few investors read corporate disclosures because they are boring and rarely change. But a strategy based on changes in the documents beats the market by 22 percentage points a year.