Rep. Gregory Meeks (D., N.Y.) questions Wells Fargo CEO John Stumpf on the "bad culture" at Wells Fargo. Photo: AP
NYS Entity Status
NYS Filing Date
MARCH 03, 2014
NYS DOS ID#
NYS Entity Type
DOMESTIC PROFESSIONAL CORPORATION
2014 - GREGORY CORSINI, CPA, P.C.
AROUND THE WEB
- Rep. Meeks: 'Bad Culture' at Wells Fargo
Thursday Sep 29, 2016
- How Blizzard more than doubled its female interns in 1 year
By Gregory Lewis, LinkedIn Talent Blog - Wednesday Jul 19, 2017
GUEST: The video game community isn’t known for its gender diversity. With women making up just 22 percent of all game developers internationally, the industry really needs to welcome more women into the workforce. One company breaking that mold is Blizzard Entertainment, publisher of games like World of Warcraft and one of Fortune’s 100 Best Companies to Work For in […]
- Boston Marathon Bombing Survivor on Finding Strength
Tuesday Apr 4, 2017
Boston Marathon bombing survivor Rebekah Gregory discusses her recovery from 18 surgeries, including amputation of her leg, on Lunch Break. She and WSJ's Tanya Rivero discuss her new book, "Taking My Life Back," as well as how living with a prosthetic leg affects motherhood, exercising and traveling. Photo: Rebekah Gregory
- Predictive Technology: Going beyond CPA
Wednesday Jul 19, 2017
Speaking at the OMMA LA conference, Sujay Kar, head of data science of TechStyle Fashion Group, says predictive technology is a key for the marketing efforts of its fashion business-- even allowing it to spend more on advertising.
The group, whose brands include Fabletics, JustFab, ShoeDazzle and FabKids, has 4 million VIP members, 80% repeatconsumers, and 65 million products shipped.
TechStyle spends close to $180 million in advertising -- with 24,000 active creatives on Facebook, 36 unique TV commercials(150 iterations that are tested), and 3,300 email creatives.
Kar says the company can predict consumer behavior and its value over a number of years.
“It has been harder to optimize on CPA [cost per acquisition/action]; CPAs are going up,” he says. But Kar says the company uses other measures, such as lifetime value ofthe customer, to allow it to shift advertising. Some of this comes from third party data providers.
As a result, he says “we can spend 20% more in a particularchannel.” He says these predictive measures go beyond cost per action.
- Gear review: Pierpont Pack by Gregory
By Jill K. Robinson - Monday Sep 26, 2016
[...] as a traveler, you don’t always need an extreme waterproof dry bag in which to haul your gear around—just one with enough water-resistant features to separate the rain from the things you’d like to keep dry.Weather features like a heavy TPE-backed tarpaulin fabric body, water-resistant external zippers, double-lined water resistant bottom panels and a weather-shielding cover flap allow you to keep your valuable items dry.While conveniently separate from the main compartment, the narrow zippered opening for the laptop sleeve isn’t the most convenient for quick access.