Successful marketing is all about approach, but how do you market something while simultaneously downplaying what are typically its selling points? Very skillfully.
NYS Entity Status
NYS Filing Date
DECEMBER 05, 2013
NYS DOS ID#
NYS Entity Type
DOMESTIC BUSINESS CORPORATION
2013 - GREEN M INC
AROUND THE WEB
- Marketing Sideways: Sneaking The Green Into Your Marketing
Thursday Jun 16, 2016
- Ask the NY Giants: Socks with Sandals?
Tuesday Sep 15, 2015
Professional athletes like members of the New York Giants are the inspiration for the latest (counterintuitive) high-fashion trend: wearing socks with sandals. Photo: Stu Woo/The Wall Street Journal
- How Marketers Can Overcome Greenwashing For Consumers
Wednesday Sep 23, 2015
Consumers are becoming increasingly more sophisticated in making environmentally friendly decisions, prompting marketers to devise ever more nuanced methods of "green communication." The Federal TradeCommission's Green Guides have been revised only twice in the last 17 years, most recently in 2012, and these infrequent updates struggle to keep pace with marketing strategies that may give rise toconsumer confusion and deceptive greenwashing by companies.
- Food & Wine Magazine Will Leave New York for Alabama
By STEPHANIE STROM - Friday Jun 23, 2017
The move reflects a changing business in which traditional food magazines, and a Manhattan address, are less important.
- 'NY Times' Finally Joins Snapchat Discover
Monday Apr 24, 2017
Does The New York Times joining Snapchat Discover lend an air of respectability to a new platform, and breathe new life into an aging publisher? That's obviously what the partners are planning -- butonly time will tell.
- Fast-Fashion Fright
Wednesday Nov 25, 2015
Sitting here on my red cotton Ikea couch, wearing Zara sweatpants, Forever 21 flannel, and a cozy H&M sweater, I am glancing around anxiously, worried they'll see me in all this cotton.
- Leaner, Greener Nonprofits Need To Be Authentic To Stand Out
Wednesday Mar 16, 2016
For nonprofits, persuading the masses to donate is a matter of survival. To fund their work continually, they must be able to reach the people who care most about what they're doing - and make surethose people can find them, too.
- It's Time To Clean Up Our Digital Waste
Wednesday Nov 18, 2015
Once upon a time, the use of email was going to reduce paper use and costs internally for businesses. Remember those email signatures reminding the more old-school in the office "please do not printthis email?"