Asbury Park F.C. has devised a plan to maintain the perfect record. Forever.
NYS Entity Status
NYS Filing Date
FEBRUARY 26, 2013
NYS DOS ID#
NYS Entity Type
DOMESTIC NOT-FOR-PROFIT CORPORATION
2013 - FS WARRIORS FOOTBALL CLUB, INC.
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Chuck Olney's official title is director of business development, sports authority field at Mile High, Denver Broncos Football Club, but his informal title is "quarterback." At least that's how hedescribed his role from a media and marketing perspective. "My job is to play quarterback with all the different types of assets the Broncos have -- the stadium has," he said during the openingkeynote at OMMA Denver this morning. By assets, Olney meant the organic media the stadium and the football franchise have in reaching fans, including social media feeds, but also its conventional"radio, TV and outdoor" advertising assets, as well as some not-so-obvious ones. A good example of that, he said, is its partnership with electronic ticketing agent Ticketmaster. Once a fanpurchases a ticket for one of the events he's marketing, he said he will work with Ticketmaster to go back to the "credit card company" to get a better profile of who the consumer is in order tofine-tune his media and marketing strategy.
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If there is any indication of the cultural import and effect of the “millennials” – a term I dislike for reasons I will explain later – look no further than America’s malls. The Baby Boomer hubris and NIMBYism that sent malls into further and further orbits from city centers has come home to roost and it promises to change the face of retail in a big way. First,… Read More