GroupM, Kochava, MetaX, and Nyiax have become member companies in an IAB Tech Lab working group that launched Monday focused on blockchain and explore ways to use it in digital technology. ShailleySingh leads the group. The working group will initially design ways to educate the industry, set priorities for business use cases and develop standards and best practices.
NYS Entity Status
NYS Filing Date
APRIL 25, 2013
NYS DOS ID#
NYS Entity Type
DOMESTIC BUSINESS CORPORATION
2013 - ENDEAVOR SEARCH GROUP INC.
AROUND THE WEB
- IAB Tech Lab Launches Blockchain Working Group
Monday Sep 18, 2017
- Neighborhoods That Play Hard to Get
By STEFANOS CHEN - Friday Aug 11, 2017
In some New York neighborhoods, the housing stock is great, but turnover is so low, word of mouth is the best search engine.
- Google to Outline to EU How It Will Change Search Results
Tuesday Aug 29, 2017
Alphabet Inc.’s Google is set to outline to the European Union’s antitrust authority on Tuesday how it plans to implement the recent order to stop illegally favoring its own comparison-shopping service in search results.
- Instagram Stories Hashtag Search Feature Could Increase Trademarks
Tuesday May 23, 2017
Instagram on Tuesday launched the ability to search by location and hashtag, and view related content from shared videos in Instagram posts made public within the past 24 hours.
- Google aims to personalize mobile search
By Wendy Lee - Wednesday Jul 19, 2017
Google wants to make its search experience on smartphones more personalized — by showing information based on users’ interests and what’s trending in their area. The information will appear beneath the search bar on the Google app on Apple and Android devices (eventually, it will be included in Google mobile searches, not just the app). The company will pull information based on what the user searches across Gmail, Search, YouTube and other Google properties. Google rolled out an early version of this feature, called feed, in December, but it is sending an update Wednesday with improvements to U.S. users. Some observers drew similarities to Facebook’s News Feed, which allows users to scroll down their home page to see the news articles and photos their friends are posting. Randy Giusto, a lead analyst at advisory firm Outsell Inc., said that as consumer behavior evolves, companies like Google that make money through advertising must also change the way they reach consumers. John Simpson with privacy advocacy group Consumer Watchdog, said he will probably not be using the feed feature because he is reluctant to share his personal information with an online service provider. Abhishek Dubey, an assistant professor of computer science at Vanderbilt University, said Google’s move is part of a larger effort by tech companies to build personal assistants for consumers to rely on.
- Lasting Damage and a Search for Clues in Cyberattack
By NICOLE PERLROTH - Thursday Jul 6, 2017
An attack that started in Ukraine and spread throughout the world is still causing headaches for a number of big companies.