Cycling, boxing and running studios, as well as some full-service gyms, are using sophisticated lighting systems to heighten the exercise experience.
NYS Entity Status
NYS Filing Date
MARCH 06, 2014
NYS DOS ID#
NYS Entity Type
DOMESTIC LIMITED LIABILITY COMPANY
2014 - DMP HANDYMAN SERVICES, LLC
AROUND THE WEB
- Fit City: Taking Night-Life Cue, Gyms Lower the Lights
By TATIANA BONCOMPAGNI - Tuesday Jun 13, 2017
- Critic's Notebook: Foreign Horror TV Shows Are Light on Monsters, Heavy on Mood
By MIKE HALE - Friday Jun 16, 2017
On the streaming service Shudder, foreign series like “Jordskott” and “Penance” offer a classic psychological dread that’s in short supply on American TV.
- FIFA 18 for Nintendo Switch hands-on: The beautiful stopgap
By Jeff Grubb - Sunday Jun 11, 2017
FIFA 18 on the Nintendo Switch is a half-measure. Electronic Arts should bring the “real” FIFA to the hybrid handheld/home console next year. But, for what it is, I still came away impressed. EA Sports did not use the latest build of its FIFA games on PlayStation 4 and Xbox One when porting the soccer sim to […]
- Media Agencies Opt, Cautiously, For DMP Use
Tuesday Jun 6, 2017
DMP adoption among agencies is up 49% globally since 2015, yet only a third of media agencies worldwide deem DMPs "vital" to their tech stack. Another 57% of respondents said having access to a DMPis "nice to have," but not vital.
- Subway Delays, Again, Disrupt Commutes; L.I.R.R. Will Offer Some Discounts
By EMMA G. FITZSIMMONS - Tuesday Jun 20, 2017
In what has become a seemingly weekly ritual, a series of problems cropped up across the city during the morning rush, including signal issues and a train with mechanical problems.
- Twitter Urges Court To Reject Bid To Revive Lawsuit Over ISIS Attack
Wednesday Jun 7, 2017
Family members of people killed in an attack in Jordan shouldn't be able to proceed with a lawsuit accusing Twitter of encouraging terrorism, the microblogging service argues.
- DMP Benefits: Finding New Customer Groups... And Lots More
Thursday Mar 9, 2017
What is a DMP good for anyway? Plenty, Gary Milner, director of global digital marketing for Lenovo, in speaking at MediaPost’s Brand Marketers Insider Summit.
For many brands that don’t use a data management platform there can be major issues for companies that still work in silos. Milner says this was the case beforeLenovo took on a DMP, in which it uses the Adobe platform. Lenovo’s DMP connected those silo work areas -- analytics, testing/optimization, creating multichannel campaigns, and media adbuying.
An DMP helps Lenovo segment its data: Onsite engagement, offline data, media data (coming from DSP [demand side platforms]), and algorithmic content.
Other areas where a DMP is helpful: Going after new consumers such as millennials, where a brand doesn’t have first party data. Previously, Lenovo had targeted consumers 40 years andolder. Then, a couple of years ago, it changed to target more millennials.
“In the DSP space we targeted an audience, and when they start visiting our site, our pages, wesee what they look like. DMP looks at their age groups, their characteristics. And then we bucket and group those and push that back up to the DSP so we can look for more people who can respond to ourcampaign.”
More to come from DMPs. Milner says: “AI [artificial intelligence] is the next wave of marketing; DMP will be an enabler. These are still earlydays.”
- Growbots raises $2.5M for its machine learning-based sales automation platform
By Frederic Lardinois - Wednesday Jun 21, 2017
Growbots uses machine learning to provide sales teams with the right leads to kickstart their outbound sales process. The service, which argues that its product can save each member of a sales team a few days of work every month, today announced that it has raised a $2.5 million funding round from Buran VC, Lighter Capital and a number of angel investors. This brings the company’s… Read More