"The campaign underscores how truck owners are essentially dumping cash all over America's highways from all the hidden costs required in maintaining a private fleet," Ryder's Karen Jones tells"Marketing Daily."
NYS Entity Status
NYS Filing Date
SEPTEMBER 23, 2014
NYS DOS ID#
NYS Entity Type
DOMESTIC BUSINESS CORPORATION
2014 - CLIFF & VAL NY, INC.
AROUND THE WEB
- Ryder Trucks Launches Campaign With 'Inc.'
Tuesday Sep 19, 2017
- Sierra Trading Post Re-Launches Brand With Campaign From Grey NY
Tuesday Sep 19, 2017
Sierra Trading Post, part of the T.J.Maxx, HomeGoods & Marshalls Family, has been around for 30+ years, but is reintroducing the brand with a national marketing campaign dubbed, “Go Wild,Folks.”
As part of the brand relaunch, from Grey New York, the firm has launched its first TV ad called “Fight orFlight.”
The campaign’s messaging is intended to communicate the idea that the great outdoors is accessible to anyone, from the avid campers and bikers to people who enjoy tooccasional outdoor activity.
STP promotes its vast selection, well-known brands and comparatively small prices, as the go-to emporium for everybody’s apparel and gear needs for outdooraccessibility.
The brand did a soft launch of "Go Wild, Folks" over Labor Day weekend via social media, parodying extreme athletic events launching with “
Cliff, Diving,” that showcased (you guessed it) people named Cliff, displaying their divingprowess (or lack thereof). Long- and short-form versions of the video have over a million views across all social platforms to date.
Throughout 2017, Sierra Trading Post will rollout additional spots and new social media content.
- Sharks found in NY home's basement pool
By email@example.com (Fox News Online) - Wednesday Sep 6, 2017
- NY AG presses TransUnion, Experian for cybersecurity details
By DAVID KLEPPER, Associated Press - Tuesday Sep 19, 2017
ALBANY, N.Y. (AP) — New York Attorney General Eric Schneiderman is pressing TransUnion and Experian to explain what cybersecurity they have in place to protect sensitive consumer information following a recent breach at Equifax that exposed the data of 143 million Americans.In letters to executives at the two credit monitoring companies, the Democratic attorney general asked them to describe their existing security systems as well as what changes they've made since the Equifax cyberattack."The unprecedented data breach experienced by Equifax Inc.
- Parents die, kids hospitalized after family falls off cliff
Monday Aug 21, 2017
GOWANDA, N.Y. (AP) — A family hike in a western New York gorge turned tragic when a mother and father died after falling off a cliff and their 4-year-old son was seriously injured, authorities said.The bodies of Amanda Green, 35, and William Green, 33, both of Buffalo, were discovered along with their injured son Alexander in the Zoar Valley Gorge shortly before 1 p.m. Sunday, Erie County Sheriff Timothy Howard said. Rescuers found the couple's 7-year-old son, Jacob, walking nearby.The 4-year-old was airlifted to a Buffalo hospital, where he was listed in critical condition. His brother was also taken to the hospital to be checked out for unspecified non-life-threatening injuries.