"The campaign underscores how truck owners are essentially dumping cash all over America's highways from all the hidden costs required in maintaining a private fleet," Ryder's Karen Jones tells"Marketing Daily."
NYS Entity Status
NYS Filing Date
FEBRUARY 07, 2013
NYS DOS ID#
NYS Entity Type
DOMESTIC BUSINESS CORPORATION
2013 - B & Y FRESH MARKET, INC.
AROUND THE WEB
- Ryder Trucks Launches Campaign With 'Inc.'
Tuesday Sep 19, 2017
- Winners and losers in Amazon’s $13.7B purchase of Whole Foods
By Ingrid Lunden,Matthew Lynley - Friday Jun 16, 2017
Amazon is taking a huge bite out of the fresh food business with its bid for Whole Foods Market for $13.7 billion. But even though this is a deal between two companies, it’s not just the two of them being touched by it. The intersection between the food and tech industries has been playing out for years now, sprouting dozens of food startups; efforts from large tech companies to move… Read More
- Trademarks show Amazon has sights on meal-kits, “single cow burgers” and other fast food options
By Ingrid Lunden - Monday Jul 17, 2017
Amazon has made no secret of its ambitions to expand into more fresh food services, from its own, homegrown efforts like AmazonFresh for groceries (first launched in 2013) and Amazon Restaurants for restaurant delivery (first launched in 2014), through to its most recent plan to acquire Whole Foods for $13.7 billion. In fact, the company has its sights set on a number of other culinary areas,… Read More
- Lincoln Dealer Launches Influencer Campaign
Tuesday Aug 8, 2017
"Because of the power of social media platforms, we believe this is a great addition to our marketing strategies." Healey Lincoln's John Koerner says.
- Country Fresh Diced Vegetables And Kabobs Recalled For Possible Listeria
By Laura Northrup - Tuesday Sep 5, 2017
A skewer of fresh vegetables, with or without meat, is a great meal fresh off the grill. What you don’t want, though, is to add a marinade of potentially life-threatening bacteria to your roasted veggies. Country Fresh brand diced vegetables and pre-skewered kabobs sold at Southeastern Grocers, Publix, and Walmart stores in Alabama, Florida, Georgia, Louisiana, and Mississippi have been …
- Corporate America Couldn’t Just Let Us Enjoy The Eclipse
By Jeff Beer - Monday Aug 21, 2017
Because everything, even the moon temporarily blotting out the sun, is a commercial opportunity.
There was a moment in modern marketing–and it was just a moment, right around the time social media still felt like a new, fun club we all just joined, but not yet a required media outlet–that a well-timed tweet from a brand to acknowledge, pay tribute to, or joke about a cultural event would be well received, and maybe even thoroughly enjoyed. The Oreo dunk heard ’round the (advertising) world, perhaps a well-timed Denny’s or Arby’s tweet. But then, as with all great ideas, soon rumbled the rest of the herd, and before you knew it White Castle was #NeverForgetting.