When an established brand alters the taste of its product, things can go really well or send consumers fleeing to find an alternative brand. Judging by the YouTube comments on Silk Soymilk's brandchannel, feedback is split down the middle. On the flip side, consumers seemed to enjoy the campaign supporting the flavor change.
NYS Entity Status
NYS Filing Date
MAY 19, 2014
NYS DOS ID#
NYS Entity Type
DOMESTIC LIMITED LIABILITY COMPANY
2014 - B&T SILK LLC
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