Why is “choice” in matters of one’s personal health suddenly a bad thing?
NYS Entity Status
NYS Filing Date
AUGUST 12, 2013
NYS DOS ID#
NYS Entity Type
DOMESTIC BUSINESS CORPORATION
2013 - AMERICAN GENTLEMAN INCORPORATED
AROUND THE WEB
- 'Junk Insurance' vs. 'Junk News' at the NY Times
Monday Jul 17, 2017
- NEW! AmEx Platinum Card Gets 'Transported'
Monday Jul 31, 2017
American Express (AmEx) and its agency DigitasLBi are collaborating with the New York Times Company to leverage both its distribution and in-house experiential design agency Fake Love to raiseawareness for the repositioned Platinum Card.
The “Platinum Transported" initiative incorporates 360º virtual reality to provide viewers with an immersive digital adventure. Thefirst episode "Taste" features chef David Chang exploring different combinations of flavors presented in an unexpected ways.
DigitasLBi conceived of the initial creative across alldigital and social platforms while Fake Love helped to develop creative and the technical side.
"During the conceptualization process, we quickly discovered that 360º was the best way topluck the viewer out of their environment and transport them into this unchartered sensory experience," says Aline Ridolfi, creative director, Fake Love. For the Taste film - which "focuses on perhapsthe most intimate of the senses" - the campaign wanted to bring the viewer as close to Chang and his creative process as possible, "only inches, or seconds away from digging in," says Ridolfi. He isseen talking about the uni with chickpea hozon dish at two Michelin starred Ko.
AmEx will next roll out “Sound” and“Sight” featuring influential individuals who have made a significant impact on one of the particular senses in the coming months. The series appears as branded content across the NY Timesas well as AmEx's platforms.
American Express also recently debuted a new, travel-focused creative advertising platform via print, out-of-home and digital ads. Ogilvy served as the lead oncreative for the OOH and print which is designed to inspire global travel experiences. The ads ask, "Where will American Express Platinum take you?"
- Restaurant Review: At Don Peppe, Expect a Lot of Everything
By PETE WELLS - Tuesday Jun 20, 2017
The hallowed Italian-American restaurant is near the airport and the racetrack in Queens, but it’s in a world of its own.
- Letter of Recommendation: Letter of Recommendation: Karaoke at Home
By JENNY ZHANG - Friday Jul 7, 2017
Solo singing as an antidote to bullying, racism and rage.
- Alamo Square Victorian known as the ‘Painted Gentleman’ listed for $5.65 million
By Anna Marie Erwert - Friday Aug 11, 2017
Built in 1900, this iconic San Francisco property, one of those in a row known as the “Painted Gentleman,” is one of those fanciful Victorians that overlooks Alamo Square. It’s well-located, a block away from that more famous row of pastel-colored Painted Ladies; so, though certainly still famous in its own right, this home is
- ‘Morning Joe:’ Scarborough Calls Trump’s NY Times Interview ‘William Faulkner on Acid’ (Video)
By Ashley Boucher, provided by
- Thursday Jul 20, 2017
Morning Joe” host Joe Scarborough said Thursday that President Donald Trump’s rambling, stream of consciousness interview with the New York Times sounds like “William Faulkner on acid.“I mean the sentences just keep going on, but they’re garbled and make absolutely no sense,” the host said, referring to the Nobel Prize laureate’s distinctive writing style.“Well, John McCain, obviously a giant in Washington, D.C., but he’s been a giant in American life for a very long time and he served his entire adult life for the American people,” Scarborough said.