aging smart, inc.

14 woodlot road
eastchester, new york 10709

NYS Entity Status
ACTIVE

NYS Filing Date
MARCH 17, 2014

NYS DOS ID#
4545836

County
WESTCHESTER

Jurisdiction
NEW YORK

Registered Agent
NONE

NYS Entity Type
DOMESTIC BUSINESS CORPORATION

Name History
2014 - AGING SMART, INC.









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  • AROUND THE WEB

  • 'NY Times' Finally Joins Snapchat Discover
    Monday Apr 24, 2017

    Does The New York Times joining Snapchat Discover lend an air of respectability to a new platform, and breathe new life into an aging publisher? That's obviously what the partners are planning -- butonly time will tell.

    Source: Media Post: MoBlog
  • Smart web design for older donors is smart web design, period
    By Jeff Brooks - Wednesday May 31, 2017

    One of the most important things to keep in mind in fundraising is the age of donors. Which, for almost everyone, is older than you! The National Institute on Aging has a great tip sheet called Making Your Website Senior Friendly (PDF). It'll help you get digital right for older users: copy, design, and information architecture. Here are a couple of examples: Be direct. Instead of, Restaurants that offer senior discounts may be a good choice for older adults who like to eat out. say, If you like to eat out, go to restaurants that offer senior discounts. Use action...

    Source: Future Fundraising Now
  • Time Inc. Moves Into Social Video, Targets GenZ And Millennials With 'The Pretty'
    Tuesday Jun 20, 2017

    Eager to capture the attention of 16- to-35-year-old beauty enthusiasts, Time Inc. has launched "The Pretty," a new social video brand. What's notable is the all-video approach that offers how-tos,hacks, product information, and entertainment, plus the plan to target both GenZ -- starting at around age 16 -- in addition to Millennials.

    Source: Media Post: Video Daily
  • The elusive millennials: are they worth chasing?
    Monday Dec 5, 2016

    Ah, millennials—they’re the constantly SnapChatting young people with attention spans that shorten every day. (I’m allowed to say this because I’m one of them!) As millennials make up more and more of the workforce and their buying power increases, organizations are obsessing about how to get them to care about their cause—and ultimately how to get them to give.

    This obsession has led to tons of research about the generation, and after doing a little digging, I noticed that the research doesn’t always match up. For instance, MobileCause said millennials give to causes, rather than specific organizations or brands, but Inc. 500 found millennials to be extremely brand loyal compared to other generations.

    So what’s the deal? Do millennials care about a specific organization or not? And how does that affect their likelihood to give? Big Duck’s new market research tool, the Brandraising Benchmark, also digs into questions like these, and our June survey returned some interesting results about young people:

    1. 18-34 year olds had some of the highest levels of awareness of participating organizations. This means they were more likely than other, older age groups to claim that they’d heard of a participating organization. This was true for nonprofits large and small, and across a variety of sectors.
    2. When asked about the importance of participating organizations’ mission statements, 18-34 year olds were more likely than any other age group to say the mission was very or extremely important. Again, true for nonprofits of all sizes and a variety of sectors.
    3. When asked about their likelihood to donate in the future, 18-34 year olds were more likely than all other age groups to say they probably or definitely would donate. Again, true for organizations large and small, and across sectors.

    So perhaps all the obsession over millennials is warranted: they’re aware of what’s going on in the nonprofit sector and excited about donating. What’s more, they seem to be aware of specific organizations (not just the issues behind them), so they may pay more attention to your brand than you might expect.

    My biggest takeaway about all of this is that developing a brand that inspires connection is more important than ever. Think Nike or Old Spice, and think fast because this age group has a lot of organizations vying for their attention.

    If you want to know what millennials (and other demographics) think of your organization specifically, sign up for our Brandraising Benchmark.

    Source: BigDuck smart communications for nonprofits
  • Food & Wine Magazine Will Leave New York for Alabama
    By STEPHANIE STROM - Friday Jun 23, 2017

    The move reflects a changing business in which traditional food magazines, and a Manhattan address, are less important.

    Source: NYT > Home Page
  • LG to Unveil webOS-Powered TV
    By Min-Jeong Lee - Monday Dec 30, 2013

    South Korea’s LG Electronics Inc. will soon take the veils off a television model that will run on the webOS operating system, highlighting its ambition of creating a prominent operating system for so-called smart TVs.

    Source: All Things Digital
  • Time Inc. Moves Into Social Video, Targets GenZ And Millennials With 'The Pretty'
    Tuesday Jun 20, 2017

    Eager to capture the attention of 16- to-35-year-old beauty enthusiasts, Time Inc. has launched "The Pretty," a new social video brand. What's notable is the all-video approach that offers how-tos,hacks, product information, and entertainment, plus the plan to target both GenZ -- starting at around age 16 -- in addition to Millennials.

    Source: Media Post: Video Insider
  • Time Inc. Moves Into Social Video, Targets GenZ And Millennials With 'The Pretty'
    Tuesday Jun 20, 2017

    Eager to capture the attention of 16- to-35-year-old beauty enthusiasts, Time Inc. has launched "The Pretty," a new social video brand. What's notable is the all-video approach that offers how-tos,hacks, product information, and entertainment, plus the plan to target both GenZ -- starting at around age 16 -- in addition to Millennials.

    Source: Media Post: Social Media & Marketing Daily