Cycling, boxing and running studios, as well as some full-service gyms, are using sophisticated lighting systems to heighten the exercise experience.
NYS Entity Status
NYS Filing Date
JANUARY 27, 2014
NYS DOS ID#
NYS Entity Type
FOREIGN LIMITED LIABILITY COMPANY
2014 - A/M SHAPIRO & ASSOCIATES LLC
AROUND THE WEB
- Fit City: Taking Night-Life Cue, Gyms Lower the Lights
By TATIANA BONCOMPAGNI - Tuesday Jun 13, 2017
- Lawmaker seeks probe after AP reveals maggots in NY facility
By DAVID KLEPPER, Associated Press - Saturday Aug 12, 2017
ALBANY, N.Y. (AP) — A New York state lawmaker is demanding a federal investigation into New York state's care for the disabled following a recent Associated Press story that revealed the case of a man infested with maggots in a state-run group home.Democratic Assemblyman Anthony Brindisi, of Utica, told the AP on Saturday that he is asking the U.S. Department of Health and Human Services to investigate the group home and other state-regulated facilities for the disabled where there have been allegations of abuse and neglect.A copy of the report was obtained by The Associated Press, which found that New York state is not alone in making it difficult for members of the public to access records about allegations of abuse and neglect in state-regulated facilities for the disabled.
- NEW! AmEx Platinum Card Gets 'Transported'
Monday Jul 31, 2017
American Express (AmEx) and its agency DigitasLBi are collaborating with the New York Times Company to leverage both its distribution and in-house experiential design agency Fake Love to raiseawareness for the repositioned Platinum Card.
The “Platinum Transported" initiative incorporates 360º virtual reality to provide viewers with an immersive digital adventure. Thefirst episode "Taste" features chef David Chang exploring different combinations of flavors presented in an unexpected ways.
DigitasLBi conceived of the initial creative across alldigital and social platforms while Fake Love helped to develop creative and the technical side.
"During the conceptualization process, we quickly discovered that 360º was the best way topluck the viewer out of their environment and transport them into this unchartered sensory experience," says Aline Ridolfi, creative director, Fake Love. For the Taste film - which "focuses on perhapsthe most intimate of the senses" - the campaign wanted to bring the viewer as close to Chang and his creative process as possible, "only inches, or seconds away from digging in," says Ridolfi. He isseen talking about the uni with chickpea hozon dish at two Michelin starred Ko.
AmEx will next roll out “Sound” and“Sight” featuring influential individuals who have made a significant impact on one of the particular senses in the coming months. The series appears as branded content across the NY Timesas well as AmEx's platforms.
American Express also recently debuted a new, travel-focused creative advertising platform via print, out-of-home and digital ads. Ogilvy served as the lead oncreative for the OOH and print which is designed to inspire global travel experiences. The ads ask, "Where will American Express Platinum take you?"
- It’s a battle to save the world from killer asteroid in ‘Salvation’
By Robert Rorke - Monday Jul 10, 2017
Husband-and-wife showrunners Craig Shapiro and Liz Kruger (“Extant”) had 12 days to create a TV show. So, tasked by former CBS entertainment chief Glenn Geller with turning an existing script about a tech billionaire and an asteroid into a “big summer blockbuster,” they shut themselves in a room — and came up with “Salvation.” On...
- Adam Carolla to Congress: If I can stomach Taylor Swift, college kids can learn tolerance
By Marisa Schultz - Thursday Jul 27, 2017
WASHINGTON — Comedian Adam Carolla urged college students to be more tolerant of controversial speakers on campus — just like he stomached a Taylor Swift song while shopping at Home Depot. Carolla and conservative commentator Ben Shapiro were among witnesses before a House Oversight Committee panel who said universities are stifling free speech by caving...
- New York Today: New York Today: New Subway Clocks
By JONATHAN WOLFE - Monday Aug 7, 2017
Monday: Rolling out new subway clocks, the Corkscrew Theater Festival, and National Lighthouse Day.